A Secretaria de Comunicação Social da Presidência da República (Secom) divulgou os investimentos feitos em mídia neste primeiro semestre de 2009. O total, de R$ 616,2 milhões, mantém-se semelhante, proporcionalmente, ao patamar de investimentos feito no ano passado (R$ 1,125 bi). No sítio da Secom podem ser verificados os valores distribuídos por meios (televisão, rádio, jornais etc) e entre as administrações direta e indireta (com as empresas estatais). Em entrevista do secretário executivo da Secom, Ottoni Fernandes Júnior, ao jornal especializado Propaganda e Marketing, é possível obter mais informações sobre a aplicação dos recursos de publicidade oficial do Governo Federal.
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